Plain-English answers to what we collect, why, where it lives, and what we will never do with it.
Last updated: 17 August 2026
Red Urchin is a time and priority management application operated by Pure Limits Pty Ltd (Australia), available at go.red-urchin.com. For anything in this policy, contact us at go@red-urchin.com. We are the data controller for the personal information described here.
We do not sell your personal information, and we do not use anything you create in Red Urchin for advertising. We do use three measurement tools — Plausible (cookieless), Google Analytics, and a Reddit conversion pixel that tells us whether our Reddit advertising works. See Cookies, analytics and advertising below, including how to decline the ones that use cookies.
Solely to provide Red Urchin: authenticating you, syncing your content between your devices, processing your subscription, sending you the emails you've asked for (account emails such as confirmation and password reset; the monthly newsletter only if you opted in — unsubscribe any time via the link in every issue), and responding when you contact us. We do not sell or rent personal information, and we do not use your content for advertising.
Red Urchin's use and transfer of information received from Google APIs adheres to the Google API Services User Data Policy, including its Limited Use requirements.
Connecting Google is optional. If you choose to connect your Google account, Red Urchin requests access to:
How this data is handled:
Connecting Microsoft 365 is optional and works identically to Google: calendar and contact data flows directly between your browser and Microsoft; our servers never receive or store it; sign-in tokens stay on your device; only event identifiers and contact details you deliberately link into your pages are stored in your account. Disconnect any time in Settings → Link Applications, or from your Microsoft account's app permissions.
Your account and content are stored with Supabase, our database and authentication provider, hosted in Sydney, Australia (on Amazon Web Services infrastructure). All data travels over encrypted connections (HTTPS/TLS) and is encrypted at rest. Access controls in the database ensure each account can only ever read or write its own data. Payment processing happens on Stripe's PCI-DSS-certified systems. The offline copy in your browser is protected by your device's own security — we recommend using a device password and disk encryption, as you would with any offline-capable app.
Plausible Analytics counts page views and referrers so we know how many people visit and where they came from. It is the one measurement tool here that needs no permission from you, because it collects nothing personal: no cookies, no local storage, no fingerprinting, no cross-site tracking, and no data that could identify you. Visitor counts are derived from a rotating daily hash that cannot be reversed or linked between days. Plausible is an EU company and the data is hosted in the EU.
Because there is nothing to consent to, Plausible is not covered by the cookie banner and runs for every visitor. If you would rather not be counted even anonymously, any browser-level tracking blocker will stop it, and we will not work around that.
We use Google Analytics 4 on this website and in the app to see how many people visit, which pages they read, and how many start a trial. It tells us whether our marketing is working. It is not used for advertising profiles: ad personalisation and advertising data-sharing signals are switched off, and we never upload your email address, your tasks or any of your content to it.
Google Analytics sets cookies on your device. We use Google Consent Mode v2, which means:
To change your choice at any time, use the Cookie settings link in the footer of any page. Your preference is stored in your browser only.
Essential cookies and local storage that keep you signed in and let the app work offline are not analytics and cannot be switched off — without them the product does not function.
We advertise Red Urchin on Reddit. The Reddit conversion pixel tells us how many people who saw an ad went on to start a trial or subscribe, so we can tell whether the advertising pays for itself. It is a third-party advertising tag, and we treat it more strictly than analytics:
Declining costs you nothing: every feature works identically either way. Use Cookie settings in the footer to change your mind at any time.
We share personal information only with the processors needed to run the service, and only what each needs:
Some providers (such as Stripe) process data outside Australia; where they do, they are bound by their own compliance frameworks and our agreements with them.
We keep your data while your account exists so the service works. You can export everything yourself at any time (Settings → Backup → Export data). If your subscription lapses, your data is retained and readable so you can return or export it. To delete your account and all associated content permanently, email go@red-urchin.com from your account address — we action deletion requests within 30 days and will confirm when complete. Newsletter unsubscribes are honoured immediately via the link in each email.
We handle personal information in accordance with the Australian Privacy Act 1988 and its Australian Privacy Principles. You may request access to, correction of, or deletion of your personal information, object to or restrict certain processing, and receive a portable copy of your data. If you are in the European Union or United Kingdom, you have the corresponding rights under the GDPR / UK GDPR, and if in California, under the CCPA/CPRA (note: we do not sell personal information). To exercise any right, email us; we respond within 30 days. You may also complain to your local regulator — in Australia, the Office of the Australian Information Commissioner (oaic.gov.au).
Red Urchin is not directed at children and is intended for users aged 16 and over. We do not knowingly collect personal information from children; if you believe a child has created an account, contact us and we will delete it.
If a data breach occurs that is likely to result in serious harm, we will notify affected users and the relevant authorities in accordance with Australia's Notifiable Data Breaches scheme and other applicable laws.
When we change this policy we'll update the date at the top; for material changes we'll notify you by email or in the app before they take effect. Earlier versions are available on request.
Pure Limits Pty Ltd · go@red-urchin.com