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Prioritise your day. Everywhere.

Red Urchin brings your tasks, meetings, goals and follow-ups onto a single To Do Today page — prioritised, synced, and ready before you open your laptop.

Refined with tens of thousands of users since 2011

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14 days free, then $12/month or $125/year. No charge until it ends.

Wed 24 Jul

To Do Today

Comms

Goals

Meetings

Main

A1A2Send board pack to steering committee

A2A3Review vendor risk assessment

A3A4Confirm go-live date with delivery lead

A1Call the CFO back before the board

Due From Others

B1Budget sign-off — Finance

The problem

It all arrives through the same funnel.

Work, home, health, the goal you keep deferring, the promise you made in a corridor. Everyone gets the same flood — what changes the outcome is whether anything ranks it on the way through.

Without a system

Everything churns

Tasks get revisited, re-decided and reshuffled. The day fills up and the things that mattered never move.

Diagram: all tasks pour into a funnel and churn without being ranked, so only a trickle of productivity comes out.

With Red Urchin

Everything gets ranked

Every input lands on one page, takes an A/B priority, and comes back out as the single next thing to do.

Diagram: all tasks pour into a funnel, Red Urchin processes and ranks them, and singular focus comes out.

Read the Red Urchin system →

Already using something else?

vs Todoist vs Notion vs a to-do list

Why Red Urchin

Built around one habit: know what matters today.

Everything else in the app exists to feed that one page.

To Do Today page

A dedicated page for every date. Main tasks, outside activities and items due from others, each prioritised A/B and reordered by drag and drop.

Live calendar panel

Your linked calendar sits right beside your task list, all-day events pinned to the top, overlapping meetings shown side by side.

Recurring made simple

Daily, weekly, monthly or yearly — set it once and every instance carries its priority, reminders and attachments with it.

Communications, Goals & Meetings

Purpose-built subpages that feed follow-ups straight back onto your To Do Today list — nothing gets tracked twice.

Search everything

One search box across every page and subpage, ranked by relevance and by what's still active — click a result to jump straight there.

Contacts stay in sync

Link a Google or Microsoft 365 contact to any Communications page — it's the source of truth, so details update automatically. No re-typing, ever.

How it works

From signup to sorted, in minutes.

Create your account

Start your 14-day free trial. Your data is centrally stored and synced from day one.

Open today's page

Red Urchin opens straight to today's To Do Today page, ready for entries.

Add and prioritise

Enter tasks, assign A/B priorities, link to Comms, Goals or Meetings as needed.

Let it carry forward

Recurring tasks, follow-ups and forwarding rules keep tomorrow's page ready before you get there.

The system behind the app

The app is half of it. The system is the other half.

Red Urchin runs on a set of principles, pillars and processes refined with tens of thousands of users since 2011. Ideas and needs at the base, then planning, process, implementation — each layer only works if the one below it is in place.

The application handles the mechanics: capture, priority, recurrence, follow-ups. The system tells you what to put in it, and in what order.

KISS Holistic Accessible Big Rocks Channels

Read the system

Pyramid diagram: ideas, desire and need at the base, then planning, process, implementation and success at the peak, mapped to principles, processes, balance, big rocks and channels. — Principles hold up processes, processes hold up balance, and balance is what lets the big rocks move.

Get your first To Do Today page in under a minute.

Works in any browser. Your data, synced everywhere.

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No charge for 14 days. Cancel any time before it ends.